Notes from Milan Design Week
We have compiled the most talked about and most striking designs of the week after Milan Fashion Week, which took place between 15-21 April.
Milan Design Week, perhaps one of the most important events of the design world, took place in April this year, as every year. Thanks to its unique city atmosphere, Milan provided magnificent meetings for both designers and participants, accompanied by a historical and cultural ambience. Dozens of exhibitions, installations, pop-up works and events were presented in many areas in the city center and integrated with the city.
David Lynch “A Thinking Room”
“A Thinking Room”, the furniture collection designed entirely by director David Lynch himself, was a collection that we were surprised to see at Milan Design Week this year. Since he has shared many of his designs in the past years, we know that "design" is more than just a hobby for him. But still, the success of this collection, which he introduced to us during design week this year, is quite remarkable. The designs, which use the colour palette called "Lynchian Colours", which includes only the colours red, black, blue and yellow, have become a very successful example of how cinematography and furniture design can be presented together for moviegoers familiar with Lynch cinema.
Characteristic brands of the fashion world also created remarkable works at Milan Design Week. The collection, born from Thom Browne's collaboration with the 160-year-old Italian textile brand Frette, was introduced with an iconic presentation within the scope of design week. The collection, which included duvet covers, blankets and towels, blended Frette quality with Thom Browne's minimal and refined stance.
adidas x Juventus x Swedish Girls
Another special collaboration aiming to bring together art, design and football concepts was introduced at Milan Design Week. The special collection exhibited at the adidas flagship store in Milan was presented with the series called "Seats System". There is a creative collaboration and concept in the designs, which include many iconic and special pieces. Consisting of two Swedish designers, Swedish Girls came together with three different designs, including adidas Originals' iconic tracksuit designs of the 1970s and the famous bench on which Juventus emerged in 1897.
DISNEY+'s Pop-Up Installations
DISNEY ITALY brought a special work to the streets of Milan for this year's Milan Design Week. It presented the contents of five different TV series and movies through pop-up installations that spread out on the streets to meet all participants of the design week. This design, where productions such as "Shigun", "The Walking Dead", "Grey's Anatomy", "The Bear", "Povere Creature" were promoted, attracted a lot of attention.
Article: Nida Ateş