ba&amp;sh unveils ba&amp;sh Wellness, an activewear capsule and holistic retreats.

This year, <a href="https://www.lofficiel.com/industry-trends/georgia-may-jagger-incarne-la-derniere-campagne-ba-sh" target="_blank" rel="noopener">ba&amp;sh</a> is writing a new chapter in its history with the launch of ba&amp;sh Wellness: an initiative that combines body, mind, and style in a resolutely sunny way. True to the brand's free, joyful and deeply feminine DNA, this project unfolds around a capsule collection of activewear and a program of <a href="https://www.lofficiel.com/be-well/retraite-d-ecriture-avec-douglas-kennedy-2-jours-de-creation-et-de-ressourcement" target="_blank" rel="noopener">immersive experiences</a> designed as poetic breaths in the hustle and bustle of everyday life.

An ode to movement, joy and freedom

ba&amp;sh Wellness is an invitation to reinvent your way of being in the world. A vibrant call to reconnect with yourself, to slow down, to breathe, to celebrate the body and its impulses. " ba&amp;sh Wellness is our desire to create a space where we can move, breathe, let go, and find ourselves. Where well-being is also synonymous with pleasure, complicity, and celebration," reveal Barbara &amp; Sharon, co-founders of <a href="https://www.lofficiel.com/industry-trends/coup-de-coeur-june-bag-le-nouvel-essentiel-de-la-rentree-signe-ba-and-sh" target="_blank" rel="noopener">ba&amp;sh</a>.
In this philosophy of re-enchanted everyday life, every moment counts: meditating at dawn, laughing at noon, dancing at dusk. ba&amp;sh Wellness embraces all energies-low and high-and celebrates those who welcome them with grace, lightness and elegance.

A feminine, technical and desirable capsule collection

Available in two deep, enveloping shades-ebony and dusty the ba&amp;sh Wellness capsule collection embodies a new way of combining performance and style. Each piece is designed to accompany women from morning to night, with fluidity and elegance, from a yoga session to a coffee on the terrace, from a moment of meditation to a professional meeting.
This hybrid wardrobe includes leggings made from technical and sustainable materials, bralettes with delicate ruched details, fitted zip-up jackets, soft and enveloping hoodies, as well as practical and lightweight sleeveless T-shirts. Technical requirements are combined here with a subtly feminine aesthetic. A promise: to move in style, without ever compromising on comfort or the beauty of the gesture.

The ba&amp;sh Wellness Escapes, enchanted interludes

At the same time, ba&amp;sh is opening up a territory of sensitive and shared experiences: the ba&amp;sh Wellness Escapes, a series of exclusive wellness retreats, designed as bubbles of air and joy. Yoga, inspiring encounters, immersion in nature and celebration of the moment are combined in places chosen for their charm and energy: Barbizon, Biarritz, Ramatuelle...
These getaways, available in France starting this year, are aimed at anyone seeking joyful balance, a peaceful return to self, and a community where people share, laugh, and celebrate. An international expansion is already planned for 2026. The next retreat will take place in Ramatuelle from October 3 to 6.
With ba&amp;sh Wellness, the brand affirms more than ever its desire to radiate accessible, plural and deeply hedonistic well-being. A new way of living - free, luminous, vibrant - where each woman can, in her own way, embody movement, gentleness and power.

Ba&sh Wellness: A New Art of Living

Tags

Related Articles

Fashion

Adidas Superstar Campaign: Rose Villain & Moise Kean Unite Music and Sport

Beauty

Post-Summer Hair: Your Rescue Plan

Ibiza

A Love Letter to the Cosmic

Recommended posts for you

Portraits

Giorgio Armani Remembered in the L’OFFICIEL Archives

Ibiza

My Ibiza: Giorgio Armani

Beauty