The House reinvents its coastal heritage in a summer collection between dream and responsibility.

For its La Vacanza 2025 collection, <a href="https://www.lofficielibiza.com/fashion/versace-celebrates-individuality-and-freedom-in-its-new-campaign" target="_blank" rel="noopener">Versace</a> summons the marine spirits that haunt its mythological archives, and projects them into a campaign between glamour and commitment. More than just a summer escape, La Vacanza is a sensory immersion in a world suspended between the shore and the city, where Greek myth flirts with Mediterranean baroque, and where fashion becomes a manifesto of environmental protection.

An amphibious silhouette: the Versace woman between Greek goddess and urban siren

From the draped swimsuit transformed into a corseted bustier to the pareo converted into a buttoned sheer dress, the Versace woman walks the line between beach and asphalt with a confident sensuality. The cowl-necks, dear to the House, are imposed in liquid dresses punctuated by the iconic safety pin. The prints&mdash;poplin, jersey, silk&mdash;recall the signature Versace shirts, here reinvented as airy cardigans and jackets of sculptural suppleness.
For men, twin sets and silk shirts are paired with printed sarongs and matching windbreakers. Tailoring adopts a new lightness: cotton wools, sheer nylon, and zipped vests adorned with the Medusa '95. The attitude remains statuesque, but the material becomes fluid.

Marine textiles: beached treasures and liquid sensuality

Versace summons the alchemy of a shore after the tide : sequins shining like shell shards, pearl and aquatic crystal embroidery, and fabrics crumpled as if straight out of a travel bag. The signature mesh metal is redeployed in a lighter version in draped dresses and tops, a nod to the iconic dress worn by Naomi Campbell in 1994, reissued in a vibrant homage to the Atelier's legacy. The collection is full of ceremonial pieces: dresses with shell caps, pearly denim pants, lam&eacute; georgette dresses as if drenched in light, and men's suits embroidered with underwater baroque motifs.
The colours of La Vacanza 2025 are those of a twilight on the Calabrian coast: sea green and azure blue, incandescent coral, golden vanilla, salted butter and sunset pink. The prints are transformed into marine frescoes: Tr&eacute;sors de la Mer , revisited in Underwater Barocco , coexists with a Medusa-jellyfish, while mermaids on the backs of seahorses &mdash; a tribute to Ert&eacute; and ancient Greece &mdash; adorn the men's ensembles. Everything is punctuated with formal stripes, as if to anchor this oceanic dream in a tangible reality.

Accessories: when craftsmanship reaches the depths

Each accessory is a piece of fantasy archaeology : Tag and La Medusa bags in printed leather or nautical sequins, spiral silk sandals, embellished rubber mules, and jewelry inspired by treasures buried in the sand. Shells, seahorses, faux coral, belly chains... everything looks like it was fished out of a stylized Atlantis. For men, the Biggie Basket sneaker features a secret pocket, while the Luciano boot in saffron and white suede stands like a coastal sculpture.

One collection, one cause: the sea as a manifesto

Beyond aesthetics, La Vacanza 2025 embodies a profound commitment. In partnership with <a href="https://coralgardeners.org" target="_blank" rel="noopener">Coral Gardeners</a> , Versace is adopting 9,000 coral fragments in French Polynesia, actively contributing to the regeneration of damaged reefs. Each guest will be able to name a coral, track its growth, and receive images and updates on its ecosystem.
Versace 's commitment to the environment is part of a broader vision: conscious luxury, celebrating diversity in all its forms, human and biological . Biodiversity thus becomes a mirror of inclusivity&mdash;and fashion, a vehicle for lasting hope.

<a href="https://www.versace.com/fr/fr/" target="_blank" rel="noopener">versace.com</a>

Versace La Vacanza 2025: between marine mythology and committed glamour

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Versace La Vacanza 2025: between marine mythology and committed glamour