<p>Alessandro Michele reinvents fashion as an art of attentiveness at the heart of everyday life. He illustrates this in his latest campaign for the Italian fashion house.</p>

<p style="text-align: justify;">In a world saturated with visual noise and fleeting words, where images scream more than they speak, <a href="https://www.lofficielibiza.com/fashion/valentino-s-dizzying-haute-couture-by-alessandro-michele" target="_blank" rel="noopener"><strong>Alessandro Michele</strong></a> , creative director of <a href="https://www.lofficielibiza.com/fashion/valentino-garavani-nellcote-it-bag-new-spring-summer-2025-bag-bella-hadid" target="_blank" rel="noopener"><strong>Valentino</strong></a> , offers a gentle, almost whispered escape. His latest campaign is not a simple staging of clothes: it is a silent manifesto, a poetic attempt to reanimate what our jaded gaze has learned to ignore.</p>

<p style="text-align: justify;"><strong>Alessandro Michele</strong> does not seek to seduce through excess. He chooses restraint. He calls for a <em>&quot;politics of attention,&quot;</em> as one would call for a gentle revolution. In an era overwhelmed by tumult, <strong>he advocates stopping, slowing down, contemplation</strong> . It is a clear refusal of the anesthesia of the gaze, a desire to reconnect with what palpitates, discreetly, in the thickness of the days.</p>

<p style="text-align: justify;">The countryside settles into a deliberately motionless frame. A fixed camera observes. It doesn&#39;t direct, it doesn&#39;t command the gaze, it waits. And in this interval, poetry is born. A door opening, a silhouette dancing in the wind, a hand brushing a bag. Simple gestures, almost ancient, but rediscovered in a new light. Each scene becomes a visual haiku, a tiny epiphany offered to those who agree to see differently.</p>

<p style="text-align: justify;">Re-enchanting the everyday, <strong>Alessandro Michele</strong> explains, requires an <em>&quot;anomaly.&quot;</em> An interruption in the taut thread of our automatisms. This is where <strong>Valentino</strong> comes in. Not as a House that imposes, but as a presence that insinuates itself—a silhouette in the morning light, a fabric that floats, a gaze that lingers. The garment then becomes more than an object of desire: it is <strong>a vector of presence, of incarnation</strong> . It inhabits the moment.</p>

Valentino Autumn 25 | Campaign

Valentino Fall 25 | Campaign

<p style="text-align: justify;">There is, in this campaign, a form of resistance. That of gentleness in the face of fury. That of <strong>a luxury that has nothing to prove, except its capacity to make silence exist.</strong> We see no forced poses, no outrageous glamour. Only <strong>beings who live, clothed in poetry</strong> , in a world that suddenly seems to breathe a little better.</p>

<p>A call to inhabit the world poetically</p>

<article class="text-token-text-primary w-full" dir="auto" data-testid="conversation-turn-2" data-scroll-anchor="false"><div class="text-base my-auto mx-auto py-5 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[70rem]:[--thread-content-margin:--spacing(12)] px-(--thread-content-margin)"><div class="[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto flex max-w-(--thread-content-max-width) flex-1 text-base gap-4 md:gap-5 lg:gap-6 group/turn-messages focus-visible:outline-hidden" tabindex="-1"><div class="group/conversation-turn relative flex w-full min-w-0 flex-col agent-turn"><div class="relative flex-col gap-1 md:gap-3"><div class="flex max-w-full flex-col grow"><div data-message-author-role="assistant" data-message-id="80534bcd-61c3-4926-b9ca-3baf1524018d" dir="auto" class="min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+&amp;]:mt-5" data-message-model-slug="gpt-4o"><div class="flex w-full flex-col gap-1 empty:hidden first:pt-[3px]"><div class="markdown prose dark:prose-invert w-full break-words light"><p data-start="2337" data-end="2680" class="" style="text-align: justify;"> This campaign isn&#39;t an advertising screen. It&#39;s a threshold. The threshold of a reinvented world where we choose to pay attention to what usually escapes us. <strong>Alessandro Michele</strong> reaches out to us to cross that invisible boundary between the banal and the sublime. He invites us to see—not to consume, but to understand, to feel.</p><p data-start="2682" data-end="3049" class="" style="text-align: justify;"> This is how this campaign goes: like a whispered confidence, like a secular prayer addressed to everyday life. It reminds us that <strong>the ordinary is not empty, but dense with all the beauties that we forget to look at</strong> . <strong>Valentino</strong> , under the leadership of <strong>Alessandro Michele</strong> , then becomes this messenger of the trembling, of almost nothing, of the light in the folds of reality. And what if fashion, ultimately, consisted of dressing to better inhabit life?</p></div></div></div></div></div></div></div></div></article>

<p style="text-align: center;"><a href="https://www.valentino.com/fr-fr/" target="_blank" rel="noopener"><em>valentino.com</em></a></p>

Re-enchanting the ordinary: the new Valentino campaign by Alessandro Michele

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